Complete Case Study #2:
Site Name:The World Travel & Tourism Council
World Travel & Tourism Council (WTTC) is the forum for global
business leaders, comprising the presidents, chairs, and CEOs of 100 of
the world’s foremost companies. It is the only body representing the
private sector in all parts of the travel and tourism industry
worldwide. WTTC’s mission is to raise awareness of the full economic
impact of the world’s largest generator of wealth and jobs: travel and
tourism. Governments are encouraged to unlock the industry’s potential
by adopting the council’s policy framework for sustainable tourism
Exercises:Visit the WTTC website, and thoroughly answer the following questions:
Question #1:What is the WTTC’s blueprint for new tourism? What are the three strategic priorities included in the blueprint?
WTTC produces an annual review of travel & tourism every year for
its readers. Find the most recent edition and offer a one to two page
synopsis of the WTTC predictions for global travel and tourism. Please
highlight the key world regions that are expecting major changes.
Your submitted paper should be 3 to 5 pages in length.APA source citations are required(in-text and on a separate reference page).